Interview an entrepreneur or small business owners Assignment

discourse an entrepreneur or small business protesters - Assignment ExampleIt integrates a comparison of my theoretical teaching about entrepreneurship and the practical application of the theory in the business world. The reports reflects upon how entrepreneurs face failure initially and whence they become successful. INTRODUCTION AND HISTORY The entrepreneur I interviewed is a young cook, who has opened up her own business of made-to-order fancy cakes and pastries. At the age of 23 years, Maham Baber began her business inspired by a some fancy birthday cakes she observed. Being a food fanatic and her passion for cooking and baking, she opinionated to open up a small business of made-to-order fancy home sweets of all kinds. ahead opening her new business she took a few essential basic baking courses of professional baking. ground in her home town of Lahore, Pakistan, her business has flourished immensely over the past two years of the companys existence. The send for of her bakery is Fiesta Designer Cakes n Pinatas. Currently she works solo in the preparation of lucid sweets. The product offering includes designer cakes, desserts and pinatas. Each of these categories ar available in numerous flavours. Cakes are wont made mainly fondant cakes with designs according to the customers requirements. Desserts include all kinds of sweets like cupcakes, brownies, eclairs, macaroons, fruit and carrot cakes, moose, caramel dally and tiramisu. Recently Fiesta has introduced a new variant to the business named Oh Ohs, which are chocolate coated ointment filled rolls. The company takes orders through a Facebook page. Since its a young organization, it does not have a proper website as yet. However, the company works professionally as the orders are taken a calendar week earlier and delivered to customers on the deadline. Sometimes the orders are picked by customers themselves from the owners residence. At the inception of the business, the entrepreneur had to face authentic challenges. For the initial few months, her business was running at a loss since at the time the guide for such fancy products was minimal. The product used to prepare the cakes were expensive as at times merchandise products were used which are usually expensive. She practically created the demand for designer cakes and other such sweets which took her more than an year. Moreover, her only if communication was through Facebook which meant initially she was unable to reach her potential customer base. Also, since she took only a few courses in the beginning before starting, she had some cake and sweet disasters in the beginning which increased her exist immensely. One other main challenge was to convince customers to try out her product. This required good marketing skills which she lacked and hence gaining loyal customers was an extremely difficult phase for the entrepreneur. ANALYSIS OF ENTREPRENEURIAL CHARACTERISTICS As an entrepreneur, there are numerous ch aracteristics which she embodies in her work and these entrepreneurial characteristics are the key to her immense success in respectable two years of the business operations. However, her working solo on the orders hinders her way of developing some of the more or less essential entrepreneurial characteristics. Like every successful entrepreneur, Fiestas owner loves her work. Her passion for baking is what led her to